Jaguar Land Rover in Los Angeles
11 November 2011
In the wake of a phenomenal showing at the Frankfurt Motor Show this Fall, Jaguar Land Rover comes to the Los Angeles Auto Show this week with the power and purpose of a serious company on the move, writes Stuart Schorr, Vice President of Communications and Public Affairs, Jaguar Land Rover North America.
The two Land Rover concepts, DC100 and DC100 Sport are already stirring up online chatter as spy shots have emerged of our pre‑show California photo shoots. These two concepts represent the beginning of a journey to develop an all‑new Land Rover Defender in the future. Whether that vehicle will eventually make it to these shores is still not determined, but it is certainly something the company is considering.
On the Jaguar side, its all about sports cars, which is appropriate given the fact that Southern California is one of the greatest sports car markets in the world. Jaguar will be bringing two hot ones: the C‑X16 Production Concept sports car and the "you better wear a tight hat" 550‑HP Jaguar XKR‑ S Convertible.
These four vehicles will come together at our press conference at the L.A. Auto Show press preview day on Wednesday, Nov 16, at 11 AM PST, and at a private sneak preview reception in Beverly Hills on Tuesday evening, Nov 15.
‑The Jaguar Land Rover Press Conference at the L.A. Auto Show will take place at 11am PST on Wednesday, Nov 16, and will be live streamed and available to view on www.interactivelandrover.com and www.interactivejaguar.com.
‑All Land Rover images, B‑roll and film assets will be available to download from Monday Nov, 14: www.media.landrover.com and www.interactivelandrover.com .
‑All Jaguar images, B‑roll and film assets will be available to download from Wednesday Nov, 16: www.media.jaguar.com and www.interactivejaguar.com.